Advertising Information

The PennWell Fire Group is an unparalleled collection of fire service media entities devoted to covering every aspect of firefighting, from breaking news to apparatus and equipment to firefighter training. These entities are both print and digital, and include the world’s premier fire training conference.

  • Fire Engineering magazine, a peer-reviewed journal, has been devoted to training, education,  and management information to fire and emergency personnel worldwide.  
  • Fire Apparatus and Emergency Equipment magazine is the only magazine exclusive for chiefs, company officers, firefighters, apparatus, and equipment purchasing committee members, and to those whose job is to purchase fire apparatus and firefighting equipment. 
  • The Fire Department Instructors Conference (FDIC), the largest and most respected fire service training event in the world, is held annually in Indianapolis, Indiana. On, viewers can catch up on classes missed from previous shows; gain an insight into the offerings of the upcoming show; and follow activities before, during, and post FDIC. 

Print Advertising Opportunities

Fire Journals

Magazine Ads

Classified Ads

Show Guide Ads

Product Center



Article Reprints

Maps and Posters

Technical Briefs

Other print opportunities available- see individual media kits

Digital Advertising Opportunities

Discover how PennWell’s Digital Media Advertising Solutions can help achieve your goals. Take our assessment to see what product offerings will enable engagement with your prospects at any stage of the buying cycle.

Digital Edition Advertising

Pushdown Ad

AdFlex Sponsor

Welcome Ad (Prestitial)

Home Page Plus (ROS)

Topic Center Ads

Social Media Toolbar Ad

Native Advertising

Webcast (Vendor)

Webcast (Editorial)

White Paper Premium

Editorial Guide

Contests, Surveys, & Polls

Buyer’s Guide (Online)


Topic-Specific eNewsletter Ads

Industry eNewsletter Ads

Mobile App. Ads

Event App. Ads

Responsive Site Ads

Social Media Boost

Social Video Chat

Audience Extension

Media Kit

Fire EMS media kit

Training Digest

Aligning your Brand Around Our Editorial Content to Generate Leads

The EXCLUSIVE single sponsor of each Training Digest topic will be able to align their brand around highly desired editorial content, while generating leads from a targeted audience of users who download the PDF version.

Contact us to learn more about this lead generation opportunity

Advertising Links

Contact the Sales Staff